NABSA and SUMC are Bringing Together Industry Experts for a Roundtable Discussing the State of the Industry

On August 5th, NABSA celebrated the release of the 2020 Shared Micromobility State of the Industry Report for North America. The first-of-its-kind report provides in-depth, year-over-year metrics demonstrating industry trends, growth, and success across North America.

On November 15th, NABSA and the Shared-Use Mobility Center (SUMC) are bringing together a group of industry experts to explore the meaning of key findings from the 2020 Shared Micromobility State of the Industry Report. What do the growth of e-bikes, mode shift and transit pairing statistics mean for society, climate, equity, mobility and our future? Leaders from ITDP, the Shared-Use Mobility Center, Micromobility IO, ClimateWorks, and NABSA will discuss this and more.


Benjie de la Peña

Benjamin de la Peña is the CEO of the Shared-Use Mobility Center, a public-interest organization dedicated to achieving equitable, affordable, and environmentally sound mobility across the US. He also chairs the Global Partnership for Informal Transportation; is a Senior Fellow on Mobility for the Canadian Urban Institute; founded the boutique consulting firm Agile City Partners and serves on the US Advisory Group of the Institute for Transportation and Development Policy. He served as Chief of Strategy and Innovation for the Seattle Department of Transportation (SDOT) where he led the development of ground-breaking and nationally recognized technology and mobility strategies such as Seattle’s New Mobility Playbook and the draft Transportation Information Infrastructure Plan.


Dana Yanocha

As Research Manager at the Institute for Transportation and Development Policy (ITDP), Dana coordinates research and analysis of trends in sustainable transportation-focused primarily on cycling, bikeshare, and other forms of shared mobility. She has led the development of key ITDP publications including the 2018 Bikeshare Planning Guide, The Electric Assist, and Taming Traffic. She holds an MA in Sustainable Urban Development from DePaul University and a BA in International Politics from Penn State University.

Horace Dediu

Horace Dediu is an analyst and founder of Asymco, the Critical Path and the Micromobility podcast. A renowned business analyst and leading expert on the mobile industry (Fortune magazine declared him “King of Apple Analysts”), Dediu has in recent years shifted his attention and authority from mobile phones to smart transportation. Horace coined the term “micromobility” to describe shared vehicles weighing less than 500 kg. Dediu has master’s degrees from Harvard Business School and Tufts University in business administration and electrical engineering, respectively.

Lina Fedirko

Lina Fedirko is a Program Manager on the Transportation Program at the ClimateWorks Foundation, which advances a sustainable, affordable, and zero emissions mobility system for people and goods movement. She leads grantmaking on EV battery supply chains, urban mobility, transport electrification in Indonesia, and sustainable lifestyles. Prior to joining ClimateWorks, Lina contributed low-carbon policy research to Climate Change and Cities, Second Assessment Report of the Urban Climate Change Research Network (UCCRN), and worked with a number of local New York NGOs on transportation and access policy issues.

Sam Herr

Sam has been NABSA’s Executive Director since 2017. As a mobilities professional working at the intersection of climate and equity, she has been working in the field of shared micromobility since 2012. She has held positions with the City of Boston, Bicycle Coalition of Maine, and as a mobilities researcher. She holds a BA in Anthropology and a MA in Geography.